NEW YORK—Columbia Athletics achieved unprecedented participation levels at Columbia’s Giving Day 2017 as the department raised a record $3.174 million on a total of 4,644 gifts, Campbell Family Director of Intercollegiate Athletics Peter Pilling announced on Friday.
The $3.174 million figure recorded over the 24-hour-event on Wednesday, October 18, 2017 surpassed the previous Columbia Athletics fundraising record of $2.7 million set in 2016. Columbia University as a whole raised $15,616,036.
“We want to thank everyone who contributed to Columbia Athletics yesterday on Giving Day,” Pilling said. “The money raised allows our student-athletes to compete at the highest level and goes to benefit all 800 student-athletes, all 31 varsity sports programs, our facilities and resources and all of our club and intramural sports programs. No matter the dollar amount, every gift counts. Because of the outstanding support we have here at Columbia, we were able to achieve our goal of $3 million.”
Here are a few interesting facts and achievements from Wednesday’s Giving Day:
*In comparing figures with Giving Day 2016, Columbia Athletics experienced a 16 percent increase in dollars raised and a 12 percent increase in number of gifts. Last year, Columbia Athletics raised $2.7 million on 4,124 total gifts.
*This is the first Giving Day in which all 31 varsity sports raised at least $20,000.
*Columbia’s Fund for Excellence raised over $108,000 from 129 gifts, over two times as much as Columbia Athletics raised last year.
*Columbia Athletics finished in second place among University departments. Columbia College took the title.
*Columbia Athletics won four hourly challenges including the Most Overall Donors during two time periods (10-11 a.m. and 5-6 p.m.), the Most Faculty/Staff donors and Most Student Donors. The Athletics program also earned challenge prizes by receiving more total gifts than last year including the “Raising the Bar” challenge, Coffee Cup Social Media Challenge and other challenges yet to be announced.
*Columbia Athletics’ internal challenge will distribute more than $60,000 in matching dollars to our varsity sports programs. An additional $25,000 will be distributed among the women’ sports for the Women’s Leadership Council challenge.
*In addition to its varsity sports programs, Columbia Athletics also raised money for club sports, the Bubble at Baker, the Campbell Championship Fund, Sports Medicine and various other projects.
*#ColumbiaGivingDay was trending on twitter for a period of time and Columbia Athletics leveraged a theme of #LionsGains to drive the effort.
For more information, please visit: https://givingday.columbia.edu/pages/athletics, which includes the direct link to make a gift online.